Leaders are communicators, influencers and persuaders, yet apparently not via social media. Despite the vast number of other people, including the very people the leaders most wish to influence, using social media frequently, leaders aren’t there yet.
I’ve seen various sometimes conflicting statistics, infographics and articles about this anomaly.
There are some outstanding and high profile leaders who have joined the club, some very recently like Warren Buffet. Despite these leaders setting an example, the numbers still aren’t there.
Why?
Can anybody give me evidence based reasons why the uptake is so slow?
I’d really like to hear from the very leaders who aren’t on social media as well as anybody who can help me understand why.