David offers discovery calls to ensure your company will be a good fit for his executive leadership programs.
Mar 18, 2026 | Executive Leadership Coaching
VIEW Frequently, new AI-designed infographics appear.Seven styles. Ten styles. Twelve styles. They look good and authoritative. Each one claims to explain leadership.However, leadership is not a style competition. The moment leaders start asking, “Which style should...
Mar 11, 2026 | Attitudinal Skills, In The Media
LifeBlood: We talked about operating on manual vs automatic, the role our conditioning plays in our behavior, why it’s not necessarily a good thing to bring your entire self to work, dealing with difficult people, and how to get started, with David Deane-Spread,...
Mar 11, 2026 | Attitudinal Skills, In The Media
"The entire leadership cohort, from the frontline to the board, must be aligned and working together to achieve the goal." For organisations seeking to strengthen their long-term value and build reputation as a preferred employer, transformation must start within...
Mar 2, 2026 | Executive Leadership Coaching, In The Media
David Deane-Spread is a former military and law-enforcement leader who built a decades-long career helping organisations turn cultural dysfunction into alignment, resilience, and performance. We spoke about how he applies the same persistence that kept him “fully...
Oct 28, 2025 | Newsletter
The Practice of Leadership | Edition 1 The business owner's question hung in the air like a blade: "Why should I continue supporting your transformation strategy when we're bleeding market share?" My client, a newly appointed leader, faced a hostile owner. I watched...
Sep 8, 2025 | Executive Leadership Coaching
After two decades of coaching executives through transformational challenges, I've observed a consistent pattern among leaders who achieve sustainable competitive advantage. They understand that becoming the preferred employer in their demographic isn't just a talent...
Jun 30, 2025 | In The Media, Videos
https://www.youtube.com/watch?v=9SzijkgFi1Y David Deane-Spread began his journey as a military officer, moving into covert government operations before launching a high-flying corporate career — which came crashing down in 1990 with bankruptcy. What followed was a raw...
Mar 10, 2025 | In The Media
Original article published on Medium Understand the situation and plan — I facilitated our discussion to focus on revealing the truth instead of burning energy in preparing a rebuttal. Our investigators were willing to do the investigation and their best to capture...
Jan 3, 2025 | Executive Leadership Coaching
Original publication Forbes https://www.forbes.com/councils/forbescoachescouncil/2024/12/27/your-4-part-personal-success-formula/ As a coach, I strongly believe that everything you’ve successfully achieved has been an example of your inherent power, a power we all...
Aug 4, 2024 | Attitudinal Skills
I get it. There’s a lot at stake here. Firstly, the employee is a high-value middle manager, and you don’t want to lose her. Secondly, although she is high value, she’s an a-hole! She’s damaged her team members, left them feeling frustrated, worthless, and thinking...
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